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Thursday, March 22, 2012

Who Here Likes Book Trailers?

BASE SPIRITS.... the Trailer! (And another is on the way... )

video


So... my friends at Authors Anonymous made a trailer for 'Base Spirits' not too long ago. Authors Anon has a splendid website that is a joy to visit. They are passionate about showcasing quality Indie authors, and their site is chock full of interesting discoveries and spotlights on some wonderful writers, as well as helpful links. Have a look: http://authorsanon.wordpress.com/ Who knows? Maybe you could be a 'spotlight' author yourself one day. If you think you might be a good fit and you like what you see, why not get in touch? They're very welcoming.

I've had an offer from my cover designer, Neil Jackson, to make another trailer for me. I'll be sure to post it here once it's finished.

As an author, it's very interesting to watch a trailer about your own book. In the case of the one posted above, there are images from the actual real-life location of the story along with the teasers. I think the atmosphere is creepy. Hopefully, it does its job to make the novel sound intriguing enough for a reader to go grab a copy.

(Insert clumsy segue to book links here... )

For Base Spirits e-books: http://www.amazon.com/Base-Spirits-ebook/dp/B005L38G8E
(In the UK: http://www.amazon.co.uk/Base-Spirits-ebook/dp/B005L38G8E
Available in paperback for all: http://www.amazon.com/Base-Spirits-Ruth-Barrett/dp/1453643001

Back to the trailer question... I was watching a podcast about marketing, and the rather obvious point was made that a trailer for a book works exactly like a movie trailer. It is meant to create buzz and arouse your interest... make you want to rush out and get that amazing novel. Likely the most effective timing for a trailer to hit the Web is before the actual launch date... but as those of you who have been following this blog must know by now, my adventures in the Wild West of Indie publishing have been very much a 'learn-as-you-go' process.

How do you use a trailer to your advantage? Who among you has a book trailer, and how have you found it as a marketing tool? Where have you posted it?

I stumbled across Galleycat last week... and I admit I haven't had time to take a good look at it yet... but it might yield some answers. http://www.mediabistro.com/galleycat/reddit-adds-site-for-literary-videos_b48661 They also seem to offer a lot of good writers' resources in general, so do go poke around and see what you can find.

What do you think? Are book trailers useful at attracting readers? They are fun for the author-- somehow it makes the book seem more 'real', in a way. But are they fun for anyone else?

Tell me what you think.

5 comments:

  1. I like the trailers. The last one you had posted really made me want to read your book, which I am almost finished with by the way, amazing. Haha. I know that when I get my book done, trailers are going to be a big advertising tool for me.

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  2. I absolutely LOVE book trailers and am planning to have one made for my upcoming novel. My focus, right now though, is cover design. Trying to find the right cover artist is proving to be a bit of a chore. :(

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  3. Just finished Base Spirits by the way. Amazing. Great work. I also left a comment on Amazon. Again, congrats on the great book and hope you have many more to come.

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  4. Hi TJ-- so glad you loved the book! And thanks for the comments, too! I'll be getting more out there over 2012, so stay tuned. Your support & encouragement means a lot.

    Cathy- what sort of writing do you do? I have a couple of cover artists I could recommend, depending on what you need. Send me a note at spirited_words@yahoo.ca and I'll try and connect you.

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  5. Ruth, great post! I definitely want to do trailers next. Coincidentally, you mentioned Neil Jackson, who was recommended to me by Billie Sue Mosiman. Great to see he works with you too! Neil is currently putting together a cover for my second novel. Thanks again! :o)

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